4 Easy Ways to Get Booked to Capacity

I am in a few Facebook groups for entrepreneurs, coaches, and women bosses. One of the most frequent complaints that I see is “I can’t find any clients”! I see it so much that I thought I’d bring the conversation to the blog just in case you’re struggling to get booked to capacity!

I will tell you right off the bat, trends and fads waiver but old-school “word of mouth” will never disappoint you. I can‘t tell you how many of my clients heard about me before they booked me.

It gives me merited trust, rapport, and an organic first impression. While we all are focused on growing our social media presence and promoting our services there is more impact in showing than telling. Your potential clients want to experience the value that you bring to the table before they spend a dollar. The “Look at me” approach is starting to get played out try the “let me help you because I care” approach. You need to network and start answering people’s questions. That will help you build a following quicker than bragging ever will.

Want to know why I am often booked to capacity? It’s because I am a damn good writer and I create a SUPERB and intimate customer experience. What do you offer? There are times when the “fake it till you make it” approach is necessary but in business, it does not. Be transparent about your service and product. Your true audience will choose you as long as whatever you offer fulfills a need or solves a problem. Don’t misunderstand me we all learn as we go but, it isn’t wise to promote something that you can not deliver. Stop looking for people to take chances on you and finally take a chance on yourself!

Entrepreneurship and the creative lane is a fast one. It is not easy to keep up so brace yourself. Don’t fool yourself this is not… easy — working for yourself is 100% harder than a regular job. When you are first starting off you are the front and back office. There is always something to learn even if you aren’t a newbie. We all are forever growing. If you arent attracting clients maybe you stopped growing… think about it.

“I want a client that wants to penny pinch and complain about my prices,” SAID NO ONE EVER! I don’t care who you are Newbies, intermediate, or experts don’t offer free work. You are worth much more than that. Ever heard the saying: “You get what you pay for” believe it or not your client thinks that. Consider this truth when you set your prices or work for less than your services are worth.

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